Cubanisto

Brewed by Broken Barrel Brewing Co. (AB InBev)
Style: Rum flavoured beer
St. Louis, Missouri, United States

Not wanting to miss the trend for fruit flavoured drinks, and in competition with Heineken’s Desperados, a tequila mix, AB InBev launched a rum-flavoured beer Cubanisto to hit this market head on.

Review: 500ml bottle of Cubanisto: 5.9% vol.

This “rum flavoured beer” comes in an interesting can, deep purple colour, with a menacing looking skull, looks interesting and stands out. Does come in bottles as well and apparently the logo glows under UV lightning making it stand out at night, all part of the marketing schtick, the spookiest beer out there……..which also I imagine looks interesting for the nighthawks in a club.

Described by AB InBev’s marketing gurus as “inspired by the vibrant spirit of the Caribbean…with a fresh taste of citrus, orange zest and lime, accentuated by the aroma of caramalised cane sugar and treacle”. A Cuban style lager with rum from the island of Youth.

They also add “Remember Cubanisto rewards the curious and favours the bold”, whatever the fuck that means. It’s just a beer at the end of the day!

On the pour I am getting a nice golden coloured beer with a very small white head. Not so hot in the appearance, flat, disappointing even.

As expected getting the sweet fruits on the nose and, of course, the rum, the rum, the rum………..not bad

For the taste it is very fruity, and very sweet as well. Bit of a citrusy flavour off it. Also can definitely taste the rum for sure.

Nice and tasty beer to relax on a hot day.

The alcohol is very well hidden, barely noticeable, so easy to drink it doesn’t feel like a beer at all. Some trick considering its 5.9% vol.

Overall it’s all fruits, the lemon n lime, the orange, and don’t forget the rum, all very sweet and sugary but it is ok to drink. Not brilliant but nice enough for a few in the summer.

Never tasted like a beer, more like a sweet fruit juice with a slight kick. Not too bad, but not sure if I’d be bothered to buy again though. I do like to taste alcohol in my alcohol!